Book Marketing Minute video series

Here is a revised version of my first attempt to produce an on-going series of book marketing tips as videos. I can already see how to make it better, but I thought I'd share my process as I make it better and better.

A Quick, Easy Way to Make Videos by Typing!

The above features a video I created in a few minutes by cutting and pasting some text, selecting a background scene and character, and sharing the video. You can find out more by going to XtraNormal.com: http://www.xtranormal.com.

Do Book Trailers Work? Go Viral Now!

Publishers Weekly recently interviewed a number of book publishers and publicists to survey how they felt about the effectiveness of book trailers. You can check out the article here: http://www.publishersweekly.com/blog/400000640/post/1210039121.html.

Here is my short response to PW's article:

Most book trailers are not effective. They simply don't attract viral attention. Videos only work if they are passed on to others. Book trailers as they are now produced rarely create that viral sensation. But many other videos do achieve pass-along value. That's what book authors and publishers should be creating -- not book trailers but truly viral videos.

What I teach in my Ten Million Eyeballs online marketing seminars is how to create truly viral videos, not flat book trailers. Those are boring. Viral videos are interesting, funny, challenging, involving, and pass-alongable (my new word :)).

Check out http://www.tenmillioneyeballs.com.

Useful Free Ebooks on Internet Marketing

Here are a few new PDF reports that I've added recently to the FreeBooksForAll.com website. These are really neat reports worth looking at if you want to market wisely via the Internet.

How to Cash in on the New Internet and Flood Your Business with Customers by Rocket Helstrom. This one tells you how to increase the number of visitors to your website.

How to Create Internet Money Machines Without Ever Building a Website by Frank Sousa. This one is really great for those of you who are are uncomfortable doing HTML or website design.

How to Uncover Red-Hot Niches with a Simple Step-by-Step Formula by Myleena Phan. If you have trouble figuring out who would be interested in your book or website, this report can help you figure out what your niche is.

Wow . . . What Photographs! What a Video!

Here are some fantastic photographs and an incredible video featuring works by an author, photographer Gregory Colbert, who will soon have some wonderful books:




And the video:



Thanks to Kira Rosner for sharing these with me. And now I share them with you. Enjoy your new year.

Gregory Colbert has used both still and movie cameras to explore extraordinary interactions between humans and animals. His exhibition, Ashes and Snow, consists of over 50 large-scale photographic artworks, a 60-minute film, and two 9-minute film haikus.

How to Get 30,000 Subscribers to Your YouTube Videos

The fellow that does the What the Buck videos on YouTube describes in this video how he got 30,000 subscribers to his videos. That's subscribers!

He has had as many as 200,000 people view one of his videos.