Author Success Story: Get a Charity Involved with Your Book Event

When I chose the date for my book release party, the first thing I did was ally with a charity that had something to do with kids. Even though I was not a major entity, it’s amazing how relatively easy it is to get a respected and viable organization (in my case, it was an adolescent obesity program at a prominent children’s hospital) to work with you when you are promising them some money and exposure.

I promised them that I would donate $5 for every book sold during a particular month. I invited friends, customers, family, and the Chamber of Commerce. I did an email blast through the town’s listserve, a press release to the local paper, posted about it on Facebook, and sent email to my current and past fitness clients and prospects. Because of the tie-in with the hospital and the kids, it was easy to get people to be open to come to the event. I even got a local television station to cover the story.

I sold 120 books in a few hours.

- Glenn Marcella, author of Duh, The Workout: Get in the Best Shape of Your Life by Acting Like a Child (http://www.duhtheworkout.com).

John's Comment: I love the title of his book. I'm ready to exercise. He also has a sub-subtitle to his book: The 50 Most Incredible and Ridiculous Exercises You Must Start Doing ... Again. The exercises in his book include The Temper Tantrum, Tag, Sticky Hands, and The Pillow Fight.

Ebook Advertisments: Video Reveals 7 Ways to Feature Ads in eBooks

Advertisements are coming to ebooks, especially with Amazon's recent announcement of the new Kindle with Special Offers (ads) for a lower price.

If you are selling your ebooks for a low price or giving them away, then one way to recoup some of those costs is to feature advertisements inside your ebooks. Here are seven ways to do that.

Note: Angels Watching Over You, the song featured in this video, was written and performed by my friend and joint venture partner Tim Peterson. If you are interested in performing or recording this song, rights are available. Please email JohnFKremer@gmail.com to inquiry about the performance or recording rights.

Meanwhile, if you have any questions about publishing or marketing books and ebooks, check out https://www.bookmarketingbestsellers.com.

Ask the Publicist: A New Question and Answer Site about Book Publicity

Here is the video we had created by someone at Fiverr.com to help promote the AskThePublicist.com website.

We’ve uploaded it to YouTube and added it to a few of our other Ask websites.

The video features a stones on the seashore rearranging themselves to form a message: AskThePublicist.com.