Saturday, June 30, 2012

Seth Godin: When Publishing Ebooks, Shorter Is Better

Seth Godin on ebooksIn an email today, Seth Godin of The Domino Project wrote the following:

My theory about non-fiction books is validated. When they’re electronic, people vastly prefer short ones.

I think holding the book in your hand gives you one measure of value (heavy!) while reading a short one electronically gives you the satisfaction of knowing you finished it.

I agree with Seth. With electronic books (ebooks in any format), shorter is better.

With print books, hefty still has a premium quality to it. Just try lifting my 1001 Ways to Market Your Books - a good workout any time.

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