Check out this video on the current state of blogging:
Blogging Trends for 2012: What You Need to Know - Michael A. Stelzner of Social Media Examiner interviews Shani Higgins, CEO of Technorati
Source: http://www.socialmediaexaminer.com/blogging-trends-for-2012-what-you-need-to-know
Blogging Trends Covered
Trends in blogging today - including where the growth is.
Who is blogging ... More women are blogging.
Bloggers are influencers. Brands are looking for such influencers.
Bloggers are becoming paid spokespersons, speaking at corporate events, doing sponsored posts, and more.
The average blogger makes $24,000 per year via blogging.
The connections between brands and bloggers is being strengthened via Technorati.
Check out http://www.technorati.com (to claim your blog) and http://www.technoratimedia.com (to look for advertising and sponsorship opportunities).
