In his latest Fred Gleeck Insights ezine, my friend Fred Gleeck provided an outline for a good Internet one-page sales letter that would work for books, reports, audiotapes, kits, home study courses, DVDs, databases, software, etc. Here it is:
1. Prehead
2. Headline
3. Posthead
4. Opening Line/Paragraph
5. Build Rapport
6. Demonstrate Credibility
7. Develop Bullet Points
8. Testimonials
9. Offer
10. Pricing Discussion
11. Guarantee
12. Bonuses
13. Reason to Act Now
14. PS
Follow this outline and you'll create a great sales letter. Include a few stories, some detailed testimonials, and a lot of soulful honesty and you'll knock the socks off your readers -- and they'll want to buy.
Wednesday, July 13, 2005
Tuesday, July 12, 2005
Amazon Goes Big with Downloadable Audio!
Amazon.com is asking book publishers to send them your digital audiobooks. Now!
Amazon is developing a new store to offer downloadable audiobooks to its customers. If you are a publisher of audiobooks or other spoken audio content and would like your products to be included in their store, email them at digital-audio@amazon.com.
That's all it takes to find out more. Do it today if you already have any MP3s of books, seminars, talks, chapters, ebooks, etc.
Amazon is developing a new store to offer downloadable audiobooks to its customers. If you are a publisher of audiobooks or other spoken audio content and would like your products to be included in their store, email them at digital-audio@amazon.com.
That's all it takes to find out more. Do it today if you already have any MP3s of books, seminars, talks, chapters, ebooks, etc.
Sunday, July 03, 2005
Book Publishers Online
Question: I am looking for on line directory of book publishers that provides the publishers web site URL. A list that is public, offering free access, and that does not require being a member of an association.
It would be terrific if the listing also offered information on the number of titles and company size. I am looking for Book publishers, not journals, not magazines, and not newspapers. Companies that are publishers as distinct from printing companies.
Any suggestions for Google key words that would be useful in narrowing down a search to locate Book publishers with 40 or more titles, English Language publications, will be appreciated.
John's Answer: On my web site at bookmarket.com, I feature more than 1,400 editors and publishers of first novels, children's books, business books, health books, sports books, reference/humor titles, cookbooks, and religion/spirituality. Those lists are free. They do not include number of titles or company size, but all publish more than one title; most publish anywhere from ten to thousands of titles.
I also feature the Top 101 Independent Book Publishers at: http://www.bookmarket.com/101pub.html.
In addition, I list most of the book publishing associations, many of which offer lists of their members free on their web sites. That list is at http://www.bookmarket.com/pubassn.html.
There are many free resources on my web site. You can find a list of them at http://www.bookmarket.com/files.html,
I hope this helps. Have a great 4th of July!
It would be terrific if the listing also offered information on the number of titles and company size. I am looking for Book publishers, not journals, not magazines, and not newspapers. Companies that are publishers as distinct from printing companies.
Any suggestions for Google key words that would be useful in narrowing down a search to locate Book publishers with 40 or more titles, English Language publications, will be appreciated.
John's Answer: On my web site at bookmarket.com, I feature more than 1,400 editors and publishers of first novels, children's books, business books, health books, sports books, reference/humor titles, cookbooks, and religion/spirituality. Those lists are free. They do not include number of titles or company size, but all publish more than one title; most publish anywhere from ten to thousands of titles.
I also feature the Top 101 Independent Book Publishers at: http://www.bookmarket.com/101pub.html.
In addition, I list most of the book publishing associations, many of which offer lists of their members free on their web sites. That list is at http://www.bookmarket.com/pubassn.html.
There are many free resources on my web site. You can find a list of them at http://www.bookmarket.com/files.html,
I hope this helps. Have a great 4th of July!
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